Conduct Keyword Research for free with Google Ads API

Instead of using paid tools, conduct effective keyword research for SEO and PPC for free by utilising the Google Ads API and Google Sheets.

GA4 vs Universal Analytics – The Ultimate Comparison

Google has recently launched its May 2022 Core Update which is meant to make search results more relevant and valuable.

When it comes to Search Engine Optimisation, website architecture is extremely important. Use screaming frog to analyse your site structure.

A broken link directs the user to a web page that can't be accessed on the server, for various reasons. Here's how to find and fix them.

Canonical URL comes in handy when a single page is accessible by multiple URLs or different pages have very similar content.

Google has introduced the new Search Console URL Inspection API to allow programmatic access to URL level data for properties.